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What is ‘kuai shi shang’?

fast fashion, Chinese words, learning Chinese

"快时尚" (fast fashion, kuài shí shàng) refers to low-cost, quickly-made clothing that copies the latest high-end fashions.


"Unlike conventional clothing companies where designers plan their new lines every season, fast fashion retailers design, manufacture, and release new products ad hoc, whenever new trends appear," explains a report on fast fashion funded by the Samsung Economic Research Institute.


Cheap prices and a continuous supply of new looks keep customers coming back to fast fashion chains like H&M and Zara.


But despite fast fashion's growth, these chains are increasingly facing criticism over both environmental and social justice concerns.


Furthermore, many fast fashion retailers rely on cheap labor to produce high quantities of their products.


*Have you ever bought clothes in H&M or Zara? What do you think of their products?


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